The Problems We Solve For Senior Sellers

You know how to sell.

You’ve done it long enough to spot patterns, read people, and close complex work.

But experience doesn’t stop deals from stalling.

If sales feels harder to move forward than it should – you’re not broken, and you haven’t “lost it”.

You’re likely missing structure, not skill.

Sales Triage exists to help experienced sellers regain clarity, control, and momentum – without scripts or theatre.

There are four challenges senior salespeople run into

Deals lose momentum

You’ve done the work. The problem is real.
But deals slow down, drift, or fade without a clear reason.

You carry the hardest conversations

You’re pulled into complex deals, late-stage fixes, and “can you just help with this one” moments.

Qualification happens too late

You realise something’s wrong – but only after time, effort, and credibility are already spent.

Your results don’t always reflect your ability

You know you’re good.
But outcomes vary more than they should, and it’s frustrating to explain why.

You’re not the only one feeling this way

That works – until deals become more political, pressured, or complex.

At that point, instinct alone isn’t enough.

The issue isn’t effort or competence.

The Issue is Rarely Effort, it’s:

Clarity

Structure

Decision Discipline

How Sales Triage Works

Sales Triage is one system, used in different ways depending on what’s needed.

Programmes

Structured learning that helps you build clear habits and repeat what works.

AI Coach

Day-to-day support for live decisions, deal thinking, and keeping the framework in use when things get busy.

1:1 Coaching

Used when situations feel complex, high-pressure, or hard to untangle on your own.

Using more than one path is common.

The difference is when you use them – not what they are.

Where Senior Salespeople Usually Start

Sales Triage follows one framework, but senior sellers enter in different places depending on what’s breaking down.

If deals are complex and stalling late


Start with “Foundations“.

This helps you:

1. Surface real problems earlier
2. Test assumptions before momentum is lost
3. Control conversations without pushing
4. Exit bad-fit deals cleanly and confidently

If situations are high-stakes or politically messy


Start with 1:1 Coaching.

This helps you:

1. Think clearly under pressure
2. Prepare for critical conversations
3. Decide what to say, what not to say, and when
4. Protect time, credibility, and energy

“I stopped guessing what was really going on in deals.
That alone saved me time and a lot of frustration.”

– Mary, Senior Sales Professional

Unsure Of The Best Fit For You?

If you’re unsure what fits your situation, start with a short conversation.
We’ll help you work out whether Sales Triage is right – and where it would help most.

If it isn’t a fit, we’ll say so. The aim is to solve the right problem, not sell the wrong thing.

If you're in sales or client work, this might be for you

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